GOAL OF THIS CAMPAIGN

WE CAN BE MORE is a campaign designed to engage young black males to consider and pursue engagement in categories not traditionally promoted as a way to achieve success. The campaign aims to showcase men of various backgrounds who have overcome many life obstacles to establish themselves as leaders.

While sports and entertainment are a necessity for our cultural landscape, these are the two fields that are too often presented to young men especially in urban environments as a means of success.

Young men are seldom given the space to dream or even explore past these images to consider being an astrophysicist, professor, biochemist, entrepreneur, a brand strategist, and beyond. WE CAN BE MORE is a response to this problem.

The first project of the WE CAN BE MORE campaign is to interview men in our community at large and share their stories of triumph. It is essential for young men such as myself to see that it is possible to dream, rise above poverty, excel academically, walk in integrity, and uphold a standard that propels you a foundational asset to your community.

Will you BE MORE?